Short description of A Complete Pay-per-Click Marketing Guide 1.0: The ebook is the most complete guide to pay-per-click advertising. Learn how to create efficient campaigns, decrease your marketing costs and increase your sales and revenue. The 90 pages of the book are packed with dense advice, suggestions and explanations that will help you succeed in all your PPC marketing campaigns . The book is ideal for both the professional and amateur marketer that wish to standardize their practices.